DIGITAL MARKETING
CERTIFICATE PROGRAM
Course schedule-at-a-glance
| Offered | Format | Sessions | Fee | |||||
|---|---|---|---|---|---|---|---|---|
| Complete 5 core courses: |
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| EXSM 3915 | Digital Marketing Foundations | Fall'24 and/or Winter'25 – view course for details | ||||||
| EXSM 3916 | Organic Digital Marketing Tactics | Fall'24 and/or Winter'25 – view course for details | ||||||
| EXSM 3918 | Digital Marketing Capstone Project | Fall'24 and/or Winter'25 – view course for details | ||||||
| Select 3 electives: |
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| EXSM 3919 | Content Marketing for Digital Media | Fall'24 and/or Winter'25 – view course for details | ||||||
| EXSM 5511 | Integrated Social Media Marketing Strategy | Fall'24 and/or Winter'25 – view course for details | ||||||
| EXSM 5513 | eCommerce Sales | Fall'24 and/or Winter'25 – view course for details | ||||||
| EXSM 3995 | Intellectual Property and Copyright | Fall'24 and/or Winter'25 – view course for details | ||||||
| EXSM 3998 |
Risk Management and Crisis Response
A. Rozenhart
|
Jun 24 – Aug 11 2024 |
Online learning, asynchronous | in progress | $595 | |||
| EXSM 3929 | Digital Accessibility | Fall'24 and/or Winter'25 – view course for details | ||||||
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Online learning, asynchronous:
A flexible online experience, where you will move through the course material and activities at the same pace as the rest of the class. There are no real-time virtual classroom sessions to attend. - All courses have quizzes and/or a post-work component to be completed after the last course session. This information will be communicated to participants via the class syllabus.
- Courses may be cancelled due to insufficient enrolment; every effort will be made to notify registered students in a timely manner in this event.
- New schedules announced each June and November
- Questions: techprog@ualberta.ca
University of Alberta Extension uab.ca/extension