Analytics Models for Business Decisions

    EXGEN 5378 is offered this winter:

Explore the use of ana­lyt­i­cal meth­ods in man­age­ment prob­lem-solv­ing, high­light­ing orga­ni­za­tion­al and con­tex­tu­al issues. Con­struct an ana­lyt­i­cal mod­el of a prob­lem that can be manip­u­lat­ed or solved to iden­ti­fy a deci­sion that yields the best out­come, accord­ing to one or more care­ful­ly defined cri­te­ria. The chal­lenges of com­mu­ni­cat­ing and imple­ment­ing results in an orga­ni­za­tion­al con­text may also be explored through mini-cas­es and illustrations.

Course at a glance
  • Aimed at mid-level management who are developing and implementing new business analytics within their organization.
  • In-class, face-to-face delivery.
  • Lecture and discussion-based course with class exercises and discussions of assigned readings.
  • Participants will be able to offer reflections of their personal experiences involving different management scenarios.
What you will learn

By the end of this course, you should be able to:

  • Recognize the process and steps of business problem framing and distinguish characteristics of analytic targets.
  • Identify steps for creating a simple analytical model.
  • Describe considerations for communicating analytics results and cultivating buy-in.
  • Identify where and why analytics models are applied and recognize the application of analytics in various parts of the Value Chain.
  • Describe the roadmap of analytical target development and ways to prioritize analytical target opportunities.
  • Describe steps for constructing analytics models.
  • Discuss the role of the Analytics Explorer.
  • Describe steps for creating an analytics presentation.
  • Recognize a four-step framework for selling analytics.


Take note:

All reading materials will be available through eClass, the University of Alberta’s eLearning management tool.

Feb 11, 2023Feb 12, 2023






9:00 am – 4:30 pm MT


9:00 am – 4:30 pm MT

In-per­son (face-to-face) learning, downtown Edmonton

14 hours of instruction

In-person courses are taken entirely in-class. for­mat details

Classes take place on the second floor of Enterprise Square, 10230–Jasper Avenue, downtown Edmonton.

Class info
This course has no prerequisites

Students from all educational backgrounds welcome. You can register for this course without applying and enrolling in a program.

Take note:

All reading materials will be available through eClass, the University of Alberta’s eLearning management tool.

Looking for
different course dates?

New course schedules are released each June and November.

EXGEN 5378 is offered this winter: