Entrepreneurship Fundamentals

Acquire the skills, knowl­edge, and direc­tion to start your cho­sen ven­ture and increase the prob­a­bil­i­ty of its suc­cess. Learn to devel­op and fine-tune your busi­ness mod­el by link­ing mar­ket­ing, oper­a­tions, peo­ple and finance; iden­ti­fy­ing your val­ue propo­si­tion and deter­mine why prospec­tive cus­tomers should choose you; and under­stand­ing what it means to oper­ate under the entre­pre­neur’s mindset.